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The Distribution agent finds threads where your product is a genuinely helpful answer and drafts the reply. The goal is credibility, not spam: communities smell generic marketing instantly and punish it.

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The karma on-ramp

New Reddit accounts cannot promote anything without getting removed or banned. So Sparqo starts you on the on-ramp: build karma first with value-only comments that help people, and earn the right to mention your product later.
1

Target subreddits

Add the communities where your buyers actually hang out. Open the Subreddits panel to search 3,000+ real communities or let AI pick from your brand. Your tracked list lives right there, with add and remove.
2

Find threads

The agent surfaces threads worth replying to, including Reddit threads that rank on Google (parasite SEO), and drafts a value-first reply.
3

Post manually

You review the draft and post it yourself from your own account.
Sparqo never posts to Reddit through an API. Automated posting gets accounts banned, so posting is manual by design: you copy the approved draft and post it from your account. This protects your account.

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Reddit to SEO bridge

Reddit threads often rank on Google for your buyer questions. A genuinely useful reply on a ranking thread compounds: it helps a real person now, and it keeps working as an evergreen search result and an AI citation source later.